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The "Book Now" button isn't showing

For the SMS Reminder Shopify app. Using SMS Reminder with Google Calendar instead? See the general help center.

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Written by Laura Chau

Collection: SMS Reminder for Shopify → Troubleshooting

If customers see Add to cart instead of Book Now, or the booking calendar doesn't open, work through these checks in order — one of them almost always fixes it.

1. Turn on the app embed in your theme

The button only appears when SMS Reminder is enabled on your theme. In your Shopify admin, go to Online Store → Themes → Customize → App embeds, switch on SMS Reminder, and Save. This is the most common cause.

2. Make sure the product is bookable

Only products you've made bookable swap to Book Now. If this product still shows Add to cart, set it up as bookable first (see Make a product bookable).

3. Check the product is published

The product must be active and available in the Online Store sales channel. A draft or unpublished product won't show the button.

4. Refresh and clear cache

After any change, Save, then reload your storefront with a hard refresh (Cmd/Ctrl + Shift + R) or open it in a private/incognito window — themes and browsers cache the old version.

5. Older ("vintage") themes

Some older themes can't display the embedded button at all. In that case, use your booking-page link instead — add it to the page, your menu, or a button. Customers book the same way.

Just switched themes?

If you used to see Book Now and now see Add to cart, your new theme needs the app embed switched on again (step 1) — theme settings don't carry over.


Still not showing? Contact us at [email protected] with your store URL and the product page, and we'll take a look.

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